We live in an age where starting your own business has never been easier, so what are you waiting for? I started Blue Stripe Creative as a side business over 5 years ago. I was working full time at print shop and after hours I would dedicate my time to graphic design projects. Most days […]
This is the Best Time to Start Your Own Business Read More »
As a creative professional you have to keep an open mind. We get paid to create things and we are very lucky to do so. Creating something that wasn’t there before can be a huge task. Some make it look easy but there is a process behind it. That creative process can start with an
Capturing Creativity Read More »
When used properly, a business card can be a great networking tool. Great for events or casual meetings. Does your card say hello the way you want it to? Does it say it in an appropriate way? You meet a new person, you shake hands, at some point in the interaction most people then reach for a card.
The Art of… the Business Card Read More »
So the leftover turkey is gone and the holiday season is in full swing. You may have noticed by the constant holiday music playing and the decorations around the office. This season is big for you if you have a product to sell or a service to offer. You see a lot of bigger companies spending
Holiday Season and Micro Marketing Plans Read More »
As a small business owner, keep in mind that you should be grateful for your existing clients. Many businesses spend a lot of time, energy and money on trying to get new customers in the door. You should not ignore those who already use your products or services. Part of your marketing plan should include
Give Thanks for the Clients You Have Read More »
Here is a shocking statement about social media marketing: “The numbers don’t matter.” I am referring to the number of page likes or followers. There I said it, you can disagree if you want but that’s my statement and I’m sticking to it. With that out of the way. Let me explain why. This conversation
The REAL Numbers you Should be Looking at on Social Media Read More »
As most people saw last week with the New England Patriots, it does not pay to automate your social media. You never know what can happen. In case you haven’t heard or saw, a racial slur was tweeted by the Patriots’ Twitter account because they had set up an automatic tweet to congratulate their one
Why You Shouldn’t Automate your Social Media Engagement Read More »
If you’ve ever been inside a New York City cab you know that feeling watching the meter go up while sitting in traffic. You shouldn’t get that same feeling of the meter running when you are dealing with your graphic designer. Many graphic designers charge you on a “per hour” rate. This may seem like
Don’t Let your Designer Put You on the Clock Read More »